E-commerce †the legal considerations Essay -- Computer Science

E-commerce the legal mootations=====================================There argon dowers of legal considerations and Ive well-tried to entangle someof the main(prenominal) ones. Although e-commerce can mean a lot of things, hereIve related it to actually interchange items on a website (although a lotof the legal considerations would need to be considered even if youwere not selling on the web.Data protection considerations==============================The Data Protection Act lays ingest lots of rules that must be adheredto. If this is a website for a company that is already trading andkeeps customer data past they should already be registered with the nurture Commissioner but you may need to review whats beenregistered. The main points you need to consider is that for any datayou collect on the site you must megabucks fairly with the info furcate the customer what data you collect Tell them what you are going to do with it Keep it safe and secureThis should be set out in the websites terms and conditions (and youshould link to it at the main point where you collect the data)Website terms and conditions----------------------------The site must have complete terms and conditions and you willneed to link to these wherever applicable (eg if you are selling thereshould be a check box that the consumer ticks to rank I have read theterms and conditions etc etc. Things the terms and conditions shouldcontain include Data protection act considerations (as explained above) Terms and conditions of enforce including copyright notice, universaldisclaimer, liabilities (or non-liabilities especially in terms of recognize card fraud) Full name, address, e-mail etc of the trader, VAT number, Companynumber, member of trade organisation (if you are selling) A clear privacy policy explaining what you do with informationcollected on the site. This privacy policy must also set out if youuse cookies on the site and what you use them for. This is all topicalat the arcmin ute with the Privacy and Electronic Communications Regs 2003 A clear conditions of sale which includes dilate of when thecontract is actually formed (ie the order represents the offer and theemail guts confirming dispatch represents the acceptance) - avoid anymistakes like the Argos TV for 3.99 put right returns policy... ... encouraging more internetsales. At the same time, credit card companies are including creditcard fraud insurance, again quiet consumersMobile connectivity===================Handheld PDA, WAP services and wireless hotspots are all make webaccess easierIntelligent sites and targeted marketing========================================Sites are becoming more technologically advanced allowing companies totarget customers with specific products depending on their recordedpreferences or previous buying habits. One of the best examples ofthis is Amazon who instantly generate other book recommendations basedon your purchase or on the purchases of other customers w ho bought thesame book.Similar data collection also allows companies to do targeted emailcampaigns ensuring the right product is marketed to the right person(well thats the intention leastways)This practice is being taken one step further with Googles meang-mail which will automatically scan the content of a users personalemails and then deliver further targeted mails based on their content(but which is subject to a lot of criticism at the moment aboutprivacy rights)